Mobile Growth Manager - ASO (m/f/d)

Hi, we're Phiture — the mobile growth consultancy working with the teams behind leading apps like Adobe, Headspace, and LEGO . We're on a mission to become the #1 company in our industry, and we need great people to make it happen.

WHAT TO EXPECT:

We're looking for an ASO-focused Growth Manager to join our multidisciplinary marketing team at Phiture. You'll be responsible for working on the App and Play Store presences of apps with millions of users, identifying areas for improvement, and communicating results to our clients. You'll be driving forward individual ASO client projects while devising methods and strategies to ensure that future projects are a success. This role integrates seamlessly with the strategic execution of campaigns, ensuring comprehensive client support, optimization, and ongoing innovation within the ASO landscape.

WHAT YOU'LL DO:

• Manage client accounts, leading ASO projects for diverse apps.
• Support key ASO clients globally, across multiple markets and languages.
• Execute campaigns based on strategies by Senior Consultants and Growth Leads.
• Run experiments and A/B tests for optimal client results.
• Brief designers and translators on creative experiments and app store asset localization.
• Conduct check-ins with clients, guiding through methods and ASO thought-process.
• Monitor and report on keyword rankings, install rate, and experiment effectiveness.
• Devise ASO methods and strategies for client success and competitive edge.
• Continuously develop expertise in ASO and related areas.
• Produce content and articles for our ASO knowledge base and ASO Stack publication.
• Stay updated on tools, technologies, and ASO best practices.
  
  

WHAT YOU BRING TO US:

• 2+ years experience in mobile marketing with an app publisher, tool agency, or similar
• At least 1-year experience in ASO
• A proven track record of being data-driven, and experience analyzing data with Excel, Google Sheets, etc.
• Excellent communication and presentation skills. Ability to discuss results and challenges with the clients
• Team player attitude, great in giving and receiving feedback as well as sharing knowledge
• Strong project management skills
• Excellent knowledge of core mobile marketing methods and terminology
• Excellent verbal and written English language skills
• Flexible, adaptable, and driven - open to participating in a friendly but fast-paced environment
  
  

Nice to have:

• Apple search ads experience
• Experience with conversion topics and experimentation is a big plus
  
  

WHAT WE OFFER YOU:

• Unlimited remote work within your home country (applies to the EMEA region) and up to 90 days of international remote work every year
• The opportunity to boost your salary with our quarterly bonus scheme and share in the company's financial success
• Virtual shares providing a unique opportunity to participate in our success and contribute to our long-term growth
• Full and free mental health support from licensed therapists through our partnership with Oliva
• Regular team events and a yearly, all-expenses-paid company offsite
• A yearly €1,000 budget for your personal development
• 10 learning hours a month to focus on your personal and professional growth during working hours
• Flexible working hours so you can find the working patterns that best suit you
• Up to 30 days of paid vacation every year — plus more for special occasions
• An individual career roadmap and personal development plan to support a progressive learning curve
• A flexible working space at our spacious, pet-friendly headquarters in one of Berlin's lively districts
• Onboarding package full of branded Phiture gear and a company MacBook
• Opportunity to actively influence change by joining our internal Culture, Climate Action, and Diversity & Inclusion teams
• A monthly remote work cash allowance to help you spruce up your home office space — plus your own monitor and desk chair
• Birthday, anniversary, and seasonal gifts from responsibly sourced local businesses
  
  

We encourage every qualified person to apply regardless of their age, gender identity, ethnicity, sexual orientation, disability status, or religion. We celebrate diversity and are excited about building teams that represent a variety of backgrounds, perspectives, and skills. All employment is decided on the basis of qualifications, merit, and business needs.